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Popular Tollywood actor decodes SS Rajamouli’s success and the hype surrounding ‘RRR’

Sankha Ghosh
| ETimes.in | Last updated on - Dec 16, 2021, 13:35 IST
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1/5

Rajamouli and the hype surrounding ‘RRR’

Those who have followed SS Rajamouli’s career over the years are well aware of the fact that Rajamouli needs no introduction. Now, he's coming up with yet another mass entertainer 'RRR'.

SS.Rajamouli is all praise for Allu Arjun and his film ‘Puspha’ ahead of the 'RRR' release!

2/5

Rajamouli needs no introduction

It is safe to say that SS Rajamouli is now a name to reckon with in not just India but also in the international markets. After the huge success of the ‘Baahubali’ films, as expected, there’s so much expectation and hype surrounding his next film ‘RRR’. Starring popular Telugu actors such as Jr NTR and Ram Charan along with Ajay Devgn and Alia Bhatt, ‘RRR’ is one of the most-talked-about movies right now.

Not just in the South but Rajamouli has so many admirers across industries. For instance, in Kolkata, like many other celebs, seasoned actor Kharaj Mukherjee is a big fan of the acclaimed director.

3/5

‘RRR’ will boost showbiz

“After Baahubali, now we all know Rajamouli means something big, something magnum opus. And ‘RRR’ is just like that. Just see how people all over the country have gone crazy for the film. For the last two years, the pandemic devastated our lives, we were shattered and entertainment took a backseat for almost everyone while the struggle for survival continued. It’s good to see people are coming back to theatres slowly and films like these come with a huge boost for the entertainment industry,” said the versatile actor who recently returned from his Kashmir vacation.

4/5

Aggressive promotion

Rajamouli who has also given hits like ‘Magadheera’, and ‘Eega’ can inspire any aspiring filmmaker. That’s what Kharaj believes and he also thinks the aggressive promotional strategy ‘RRR’ is using ahead of release will be a key factor in the film’s box office success.

5/5

A serial hit-maker

The acclaimed filmmaker needs no introduction down South, as his action thrillers, comedies and family dramas have earned him legions of admirers over the years. So why is he so successful? Kharaj says, “It is due to their imaginative storytelling, technical advancement, larger-than-life characters, and innovative special effects. If you see closely, Rajamouli is a serial hit-maker. His 2009 reincarnation drama ‘Magadheera’ is still one of Telugu cinema’s all-time hits. His movies are being dubbed and remade regularly in other Southern languages.”

Meanwhile, Kharaj Mukherjee has started shooting for a Hindi film titled ‘Lakar Bhagga’ in Mumbai. The film is being directed by Victor Mukherjee. He’s also playing a key role in the Bengali film ‘Paka Dekha’.

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