Why Are Indians Facing Rising Racism In The U.S.?

A viral video posted by a verified US social media account has reignited concerns over rising anti-Indian racism and online stereotyping in America. The account, @AyTone4th, whose owner identifies himself as a music producer, allegedly walked into an Indian restaurant and mockingly asked for “cow poo” — a remark many online users described as racist and culturally offensive. The incident comes amid growing concerns that Indians are increasingly being targeted online despite their significant contribution to the US economy, especially in sectors like technology, healthcare, education and business. Critics argue that social media outrage culture and anti-immigrant narratives are creating an environment where mocking Indians is becoming normalised for views and engagement. The video has triggered strong reactions online, with many users questioning the hypocrisy of benefiting from Indian talent and labour while simultaneously stereotyping and humiliating the community for viral content.