Your Privacy is Important to us

We encourage you to review our Terms of Service, and Privacy Policy.

By continuing, you agree to the Terms listed here. In case you want to opt out, please click "Do Not Sell or Share My Personal Information" link in the footer of this page.

Opt out of the sale or sharing of personal information

We won't sell or share your personal information to inform the ads you see. You may still see interest-based ads if your information is sold or shared by other companies or was sold or shared previously.

Continue on TOI App
Open App
Login for better experience!
Login Now
Welcome! to timesofindia.com
TOI INDTOI USTOI GCC
TOI+
  • Home
  • Live
  • TOI Games
  • Top Headlines
  • India
  • City News
  • Photos
  • Business
  • Real Estate
  • Entertainment
  • Movie Reviews
  • Lifestyle
  • Podcasts
  • Elections
  • Web Series
  • Sports
  • TV
  • Food
  • Travel
  • Events
  • World
  • Music
  • Astrology
  • Videos
  • Tech
  • Auto
  • Education
  • Log Out
Follow Us On
Open App
  • News
  • Videos
  • India
  • Elections
  • World
  • City
  • Tesseract
  • Life & Style
  • Entertainment
  • Business
  • Tech
  • TOI Games
  • Cricket
  • Sports
  • TV
  • Web Series
  • Education
  • Speaking Tree
  • Success Story of Visionary Leaders
  • TOI Newsletters
  • Health
  • Real Estate
  • Legal
  • Defence
  • Women

Here’s how much advertising costs on ‘popular’ social media platforms

TIMESOFINDIA.COM | Last updated on - Dec 22, 2023, 13:40 IST
Comments
Share
1/5

​Report

According to a report by Statista, here’s how much it costs to advertise on ‘popular’ social media platforms Meta, TikTok, YouTube and X by average cost per thousand impressions (CPM) as of November 2023.

2/5

​Meta

The average CPM rate on Meta is $7.17.

3/5

​TikTok

The average CPM rate on TikTok is $3.45.

4/5

​YouTube

The average CPM rate on YouTube is $3.05.

5/5

​X

The average CPM rate on X is $1.20.

Start a Conversation

Post comment
Photostories
  • What happens when you drink coconut water for 15 days daily in summer season and foods to pair with it
  • Divyanka Tripathi shares emotional moments from twin boys' birth; Delivery room glimpses to Harshdeep Kaur singing “Chanda Hai Tu” for the newborns
  • 'Stranger Things' to 'Game of Thrones': Series that gained popularity owing to their conspiracy theories
  • 7 myths about obesity that need to be left behind
  • From a Bakrid invite to murder: Inside the Ghaziabad teen stabbing case
  • 6 types of litchi available in India and how to pick the sweetest one at the market
  • 7 powerful reverse psychology tricks that usually work
  • From T. Rex to Spinosaurus: Meet the most terrifying dinosaurs to ever walk the earth, dominating the prehistoric world with unmatched size, strength, and hunting power
  • Kriti Sanon is serving flirty luxe with emerald envy in this Rs 67,000 designer mini dress for ‘Cocktail 2' promotions
  • Juhi Chawla’s son Arjun to Ananya Panday’s sister Rysa Panday: Celebrity kids who marked major academic milestones in 2026
Explore more Stories
  • 11
    Pakistan, China and 6 other countries behind most political cyberattacks
  • 21
    First-ever National Creators Award announced: Here's the full list of winners
  • 13
    Anant Ambani wedding: Bill gates shares India visit in photos
  • 7
    March 15 is last day to change some Aadhaar details for free: What you can do, how to update details and more
  • 7
    Aadhaar updation, FASTag KYC and 4 other deadlines you can’t miss in March
Up Next
  • News
    • /
  • Gadgets News
    • /
  • Here’s how much advertising costs on ‘popular’ social media platforms
About UsTerms Of UsePrivacy PolicyCookie Policy

Copyright © Jun 1, 2026, 01.38AM IST Bennett, Coleman & Co. Ltd. All rights reserved. For reprint rights: Times Syndication Service