As Maharashtra braces for its worst drought in 40 years, the need for all of us to save water at an individual level has become extremely urgent. To highlight the issue of water conservation, painter, author and water conversationalist Mr Aabid Surti, on behalf of his NGO Drop Dead Foundation, in association with Dainik Bhaskar Group, announces 'One Drop Cinema' Competition on World Water Day, March 22, a day before Holi.
This is a one-minute-film competition to encourage people to create a viral video around the theme of water conservation. The entry will be open for all where one can send in as many entries as possible.
Submission deadline is 22nd April.
The panel of judges choosing the best entries include actress and social activist
Juhi Chawla, writer and director
Amole Gupte (‘Stanley Ka Dabba’) and writer and director Subhash Kapoor (‘Jolly LLB’).
Juhi Chawla goes organic The winning entry will receive a prize of Rs1 lakh while the second and third winners will get Rs50,000 and Rs 25,000 respectively.
“I always believe that making a serious point through humor and entertainment makes it home. I hope there are many budding storytellers out there who can do the same for this very serious issue of water conservation,” said director Subhash Kapoor
“The way India's population is growing, water is going to become a bigger and bigger issue in the coming years,” said actress Juhi Chawla, “I hope that this small step can wake up many people to this reality.”
“Water conservation is close to my heart and I am delighted that Aabid Surti has taken up this noble cause. I am happy to be a part of it.” said director Amole Gupte.
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